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Liz Fraley's Blog

1 Post tagged with the reuse tag

Free Webinar: ROI of XML

Posted by ptc-1892082 Sep 17, 2010

Panel Discussion Moderated by:
Dave Lorenzoni, Single-Sourcing Solutions


Charlotte Robidoux, HP
Greg Johnson, Medtronic
Todd Nowlan, Nortel
Andy Pieper, Toro


Presented online:
23 September 2010 at 10 AM Pacific


Register at the link on the announcement page.




If you have  information about your company’s product or services  that needs to be  delivered to customers, whether it’s in print or  electronic form,  chances are you have heard of XML.


Are you finding yourself in the position of having to explain to others or have you wondered:

  • What’s all the big deal about XML?
  • Why should I care?
  • What’s in it for me?
  • How is it going to save me time?
  • How will I lower cost?


Then come and listen to our expert panel of industry leaders as they   share with you a bit of their journey and what the true ROI is of XML.   Experts from Hewlett-Packard, Medtronic, Nortel, and Toro.


No matter how large or small, how new or how old your company is or   what technology or service your company provides XML can have   significant returns for you in:

  • Reuse content for faster delivery of information
  • Separation of form and content (your writers can  write rather than try to tweak with documents to get them to look right)
  • Ability to deliver information in the language and format of choice
  • Utilize resources more effectively to help you meet  your deliverables/Do more with less/Improve time to market/Productivity


Who should attend?

  • Business leaders who are interested in gaining a competitive edge by improving product information.
  • Content creators who are trying to help their management understand the need for change.
  • Executives with P&L responsibility who need to drive to a greater ROI.


No time to attend? Sign up anyway so you can access the recording later.


As always, members and customers of Single-Sourcing Solutions will be able to access the video, slides, and transcript on the membership site.